A frightening tendency threatens to undermine the real efficacy of mobile apps. After about 90 days, only about 4% of downloaded applications survive initial tests and remain in use. Most users download apps only to abandon them for months, or indefinitely. With predictions about app…
Before the digital age spread thoroughly into our lives, commerce was less dependent on regulations and business law, let alone search engine trends. Today, selling products to people that are thousands of miles away from your warehouse requires a lot more planning and analysis before acting.…
COVID-19 is, besides of a sad story, an opportunity for online retailers. As the virus constitutes an immense threat to public healthcare around the globe, certain factors in the (not so) new way of working from home, profoundly impact the way we shop and behave. Since the corona crisis…
We are several decades deep into the Digital Era, and content marketing has become an invaluable tactic for a successful business. Implementing top content marketing strategies is a sure way to deliver informative and high-quality content that can drive targeted customers to your website.…
Customer experience has evolved into a science, continually developing. A selling trick that worked six years ago and practiced by only a few is but a standard hack used by every brand today. In reality, such as this, how do you maintain your place at the top of the selling ladder? Innovative…
Search engine optimization is irrefutably one of the best marketing strategies for both new and experienced site owners. Content optimization is a core factor for an improved online presence. Web pages that broadcast easy to digest messages are recognized by search engines and prioritized in…
You might think that because you are operating a small business and appealing primarily to a local audience, your website has nothing to offer for intrepid hackers. Unfortunately, this couldn not be further from the truth. Data from the Symantec Internet Security Threat Report reveals that up…
SEO is an acronym for Search Engine Optimization, the practice of deriving organic traffic from search result pages to websites by optimizing web content to reflect on relevant search queries. An essential thing to point out here is that it is all about improving unpaid rankings, in essence,…
Welcome back. This is the second and final part to Building an MVP. In this post, I will share some of the secrets for building an MVP, pointing you in the right direction to coordinate proper development and to manage your expectations.Previously, in Part 1, we concluded that an MVP is akin…
You have been planning for the past 6 months. The idea sounds fabulous. You are going to solve a major problem with this software you want to build. There is a backlog of amazing features you wish to add. This will surely drive the future users crazy. Now it is time to develop the initial…
You have been studying the cloud by reading loads of articles on the pros and cons of moving a business to the cloud. You probably monitor your competition, and as a matter of fact, some of them have already adopted the cloud. Some more – some less. You are clearly thinking that the cloud…
Do you remember the first website you saw? It was probably a page created with MS Frontpage Express and, believe it or not, it still exists on the web. [ itcorp.com., registered at 18th of September 1985 ] It is nice to indulge in nostalgia and find such curiosities, but when it comes to your…
