This year, 2.14 billion people purchased goods online. While the high purchasing power of consumers can be a positive factor, it also poses risks to existing eCommerce websites. They will have more competition in their respective industries. That’s why they need to up their game to succeed. As we all know, a satisfying customer experience is one of the most effective ways to succeed in...

Quantum computing has become one of the most exciting fields in recent times. It is a kind of technology that can and possibly will soon revolutionize our future in various ways, some previously unimaginable. Many different types of computations, impossible to do with classical computers, can finally take advantage of the immense charge packed within quantum-powered machines. Nonetheless, many problems in different fields ranging from...

Digitalization and digitization are branching off the same origin - the digital approach. For example, when you have the idea to create a business plan, both come as an essential part of the process. The two words sound very similar, yet their functions are entirely different. Digitization is when you perform a digital conversion. In contrast, digitization is about data encoding. On the other hand,...

Time has always been in short supply, and that especially counts in our fast-paced business environment. Many sales professionals struggle to allocate time for critical sales-related tasks. If it were possible to add a few hours to one’s day, salespeople would often take advantage of this chance. Every sales professional will readily confirm that they will do exceptionally better if they had more time.The problem,...

Everyone in the IT industry is well acquainted with the inevitable time we spend on average staring at blaring pixels. Our job is tightly connected to some display, helping us work with interactive data. Although IT specialists certainly top the charts, several other professions also clock a high dose of screen time. But how do we manage the golden ratio between a healthy life and...

Retaining customers is a challenge for most industries, but more so in the field service industry. Unlike other desk-based professionals who have complete access to customer history at the click of a button, field service technicians often have to remediate on-site with limited data. Add in unrealistic customer expectations, and it becomes a genuine struggle for field service professionals having to balance it all. But...

Business productivity is directly proportional to technological tools implemented in the process. The current business operations solely depend on advanced technology to provide profits. It is easy to get extinct in the business world due to a lack of proper digital tools. The Tech Industry offers enough digital tools for all business levels, and to succeed, they need to implement quality tools that perfectly match...

Every day, new brands enter the marketplace, rivalling companies long enough to become recognized by customers. Every new project needs a steady initial boost. I believe that online marketing has that initial spark that makes unknown brands rise to the top. Successful start-ups need heightened marketing efforts – more than in any other stage of brand development. Since all start-ups have modest initial capital, leaving...

Trying to get a start-up business right off the ground can be mind-bending turmoil. You need the right people to fulfil your vision. However, getting and keeping clientele will take all your time and effort. Besides, your company size makes every hit against your coffers a potentially devastating blow to your start-up. Watching their start-up become something large, lucrative, and a venture they could be...

In today’s day and age, creating a visual impression and wowing customers during every part of the experience is imperative. This visual greatness is what UX is all about. User Experience is just like a marketing strategy in itself because it deals with every step from the moment people find out about your business to when they complete an order. But to make matters complicated,...

The digital age has brought all types of traders to online platforms to make deals. B2B eCommerce, short for business-to-business electronic trade, was already trending when the recent pandemic boosted its popularity and demand. For a good experience, smooth B2B order management is a must. B2B online orders are generally more complicated than the typical B2C online deals as they usually involve big orders and...

We all know the struggles in defining strategies for companies. But what if I told you that three numbers define your business strategy, your future-readiness, and your company culture? When we talk about a strategy, we must include all possibilities for expansion and transformation. The SET Model helps by analysing the three strategic investments of your company: Survive, Expand and Transform. What are the Resources...

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